International Museum of Art and Science - Madison Hernandez, Week 4

    Hello, everybody! Today officially marks my very last day at the IMAS museum. While I am sad to go, I am grateful that I had the opportunity to be a part of this program and work alongside a team of so many incredible people. I am also proud to say that the video project was completed in full this week and will be used to introduce not only new staff members to the IMAS’ inner workings but will also be shown to board members so they can develop a closer relation to the staff. 

    Monday was completely b-roll focused. While I had plenty of additional footage of the educators because of their hands-on presence throughout the open hours of the museum, the same could not be said about the other departments. Thus, I went down the line of staff to gather (and at times, stage) footage of them operating in their various environments. I honestly believe that out of everything I had done these past three weeks, this has been my favorite part. It was incredibly fun to locate and film everyone in their zone, and it gave me an even deeper insight into what their roles are. It came to no surprise that I adored taking b-roll of the museum vault, as it is always astounding to see the impressive collection the IMAS houses despite its location in the Valley. The members of curatorial department are a blast too, and along with taking footage of the three of them, I was also entrusted by the marketing director to take their photo for the museum's newsletter, the Musette. 

IMAS Curatorial Department

    I knew I had to crack down on the video's introduction on Tuesday. The day prior, I had asked a summer camper and an educator to accompany me whilst I took footage of the camper exploring the museum. Tuesday morning, I directed the camper in various shots that reflected older scenes of the IMAS found in the physical photos I had collected the first week. The vision was to scan and edit the older photos into the timeline and have them slowly fade away as the camper walked across the screen. I gathered about a minute and a half of footage. Using that time constraint, I asked Ann Fortescue, the museum's executive director, to do a voice over of the IMAS' history to be played behind the footage of the camper. Overall, I am extremely pleased of how this idea played out and how it showcased the history of the museum in a unique way. 

Photo vs. Video

    Wednesday was my last chance to make any major edits, as the video was to be shown to the staff on Thursday. I finished editing the introduction video, made any necessary touchups to the audio, and gathered/edited any more necessary b-roll between the department transition sequences. Finally, on Thursday, the video was revealed to the staff. It was extremely rewarding to see their reactions to our efforts, as it took both them and I to finally make their idea come to fruition. Over the past four weeks, I have been fortunate be in a position that has allowed me to get to know each staff member on a personal level, increasing both my knowledge on the operations of museum work and my appreciation towards my local museum. The IMAS and the NMALYAP will forever have a space in my heart, and while I may leave the Valley, the connections I have made here are permanent. 



    On Friday, I did some final touches on the video based on issues I had noticed the day prior during the staff viewing. I then uploaded it to the marketing OneDrive, along with a small bloopers reel I had compiled alongside the main video. I then spent the rest of the day with the summer camp volunteer staff with the movie making camp taking place. I will miss them a lot, but lucky for me, most of them are going to UT this fall as well!




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